CV

Work
Experience

2025 - Present

Crafted clear and compelling messaging that excites and connects audiences to online content, boosting product exposure and engagement
Evaluating performance insights to identify KPIs to be implemented in content development strategies
Planned and timely executed campaign launch while keeping customers informed and engaged through trending social, CRM and website marketing channels

2024 - 2025

Negotiated contracts with teams across the studio; animators, artists and programmers, to assemble a talented development team that created high-quality assets engaging players
Curated a go-to-market plan for game launch using researched player insights to inform product branding, pitch documentation, marketing merchandise and game launch.
Maintained campaign direction by ensuring tasks were assigned, tracked and completed on time using Notion and close communication

2023 - 2024

Fulfilled community desires by implementing event and content strategies directly impacting exponential community growth
Prepared and presented speeches at events engaging 100+ attendees
Created strong visual branding appealing to target audience
Led a 3-person team overseeing multiple sectors; financial handling, stock management and social promotion for events to ensure longevity

2022 - 2025

Coordinated cross functional teams of 10+ including; 2D designers, 3D modelers and coders maintaining positive work environment throughout campaign life cycle
Prioritized tasks according to urgency, resources, time and player-sentiment alignment
Kept plans, timelines and outcomes documented and organised to support team understanding

2022 - 2025

Norwich University of the Arts

2019 - 2021

The BRIT School London